Tesla drops ‘Motors’ from name in company rebrand

LinkedIn
Twitter
Reddit
Facebook
Email

The change reflects the moves that CEO Elon Musk has made in the last year to combine his clean energy efforts. Beyond electric cars, Tesla already also makes home batteries and solar roofs. Source: Tesla
Elon Musk’s electric vehicle and energy storage company Tesla has officially changed its name from ‘Tesla Motors’ to ‘Tesla Inc’ according to a new regulatory filing.

The change is indicative of a rebrand from a primary focus on the company’s signature electric vehicles, to a shift to clean energy solutions as a whole.

The process began in July when Musk released the sequel to his ‘Master Plan’, highlighting the SolarCity acquisition as the catalyst for Tesla moving into a realm of sustainability projects, and not least the plan to put solar on every roof and a battery in every American garage.

After 13 years as Tesla Motors, the change is official with the company website URL already amended, and the unveiling of the largest Tesla Powerpack station in the world happening in California just days before the news broke.

This article requires Premium SubscriptionBasic (FREE) Subscription

Try Premium for just $1

  • Full premium access for the first month at only $1
  • Converts to an annual rate after 30 days unless cancelled
  • Cancel anytime during the trial period

Premium Benefits

  • Expert industry analysis and interviews
  • Digital access to PV Tech Power journal
  • Exclusive event discounts

Or get the full Premium subscription right away

Or continue reading this article for free

20 April 2027
Renaissance Dallas at Plano Legacy West Hotel, Dallas, Texas, Dallas
Policy, Procurement and Power Demand: Defining the Next Chapter for Energy Storage. Two days in Dallas where developers, IPPs, investors, utilities and the manufacturers building the technology come to close deals, not swap business cards. If you need to be in the room with the people deploying capital into US storage, this is that room.

Read Next

October 27, 2026
South Korean battery and electronics materials manufacturer Samsung SDI has signed a 1GWh supply agreement with US IPP Alpha Omega Power (AOP).
October 26, 2026
Heron Power and NiSource have separately announced US data centre-focused deals involving battery energy storage systems (BESS) in recent days.
Premium
October 26, 2026
BESS industry experts note that rising complexity in BESS software is driving calls for industry-wide interoperability and data standards.
October 23, 2026
Tesla’s energy storage business deployed 13.7GWh in Q3 2026, its second-highest quarterly figure to date, but saw a 16% year-on-year decline in revenues for the division.
October 23, 2026
Tech giant Google and distributed energy resource (DER) platform Voltus have announced an expanded agreement to build a 1GW virtual power plant (VPP) in the US.