Sunrun ‘rapidly transitioning to a storage-first company’, CEO says

By JP Casey
November 6, 2023
LinkedIn
Twitter
Reddit
Facebook
Email

US residential solar and storage company Sunrun installed 258.2MW of new solar in Q3 2023, and saw a 131% year-on-year increase in energy storage installations.

The company released its latest quarterly results last week, covering the three-month period ending 30 September. Sunrun added 239.8MW of new PV capacity in the first quarter of this year, and 296.6MW in the second quarter. While the third quarter capacity additions were down on the previous quarter, Sunrun remains on track to install more than 1GW of new solar capacity in 2023.

Meanwhile, CEO Mary Powell said in an earnings call that Sunrun is “rapidly transitioning to a storage-first company,” which would be a significant departure from the company’s background in residential solar power generation. The company’s dramatic increase in storage capacity installations from 2022 to 2023 suggests that it is investing considerably in this aim, and this is evident in its storage attachment rates, and the percentage of new solar installations built with battery storage systems.

The company’s storage attachment rates reached 33% in the third quarter of this year, with Sunrun noting that some “new sales” have an attachment rate as high as 40%. Wood Mackenzie reported that, in the first quarter of this year, just 11.1% of all new residential solar systems in the US were built with storage systems, down from an all-time peak of just over 12% in 2022, and Sunrun’s attachment rate is much higher than the national average.

This article requires Premium SubscriptionBasic (FREE) Subscription

Enjoy 12 months of exclusive analysis

Not ready to commit yet?
  • Regular insight and analysis of the industry’s biggest developments
  • In-depth interviews with the industry’s leading figures
  • Annual digital subscription to the PV Tech Power journal
  • Discounts on Solar Media’s portfolio of events, in-person and virtual

Or continue reading this article for free

Crucially, Sunrun’s storage plans are focused on regions where solar and storage are already commonplace, most notably California, which, according to Wood Mackenzie, was one of four regions that accounted for 79% of the total solar-plus-storage market in the US in 2022. Sunrun’s attachment rate in California is above 85%, and the company’s ability to expand its storage business in a mature and lucrative market could be a positive sign of its long-term prospects.

To read the full version of this story, visit PV Tech.

Read Next

Premium
November 4, 2025
Samsung SDI is ramping up its manufacturing of energy storage batteries in the US to 30GWh by the end of 2026, while EV demand remains sluggish.
November 3, 2025
The Victoria government in Australia has approved a 300MW/1,200MWh BESS in Gippsland and a 332MW solar PV power plant with integrated storage in the state’s northeast region.
November 3, 2025
Battery storage capacity in Australia’s National Electricity Market (NEM) expanded by 2,936MW/6,482MWh over the 12 months leading to the end of Q3 2025.
Premium
October 31, 2025
Two investor-owned utilities (IOUs) are seeking regulatory approval to acquire an under-development solar and storage project located in Waushara County, Wisconsin. 
October 31, 2025
The European Bank for Reconstruction and Development (EBRD) has provided US$142 million in financing for the construction of a 1GW solar and 1.3GWh battery energy storage system (BESS) portfolio in Uzbekistan.

Most Popular

Email Newsletter